To begin her speech, Emma Watson creates a sense of ethos, by telling the audience how she was appointed six months ago to be a representative in the He For She Movement. She states her argument right at the beginning of her speech, which is a great application of kairos. By doing this, the audience can infer what her speech will revolve around. Therefore, the audience is drawn in to listen to Emma’s viewpoints surrounding the topic of feminism.
She goes on to define feminism, stating that it is “the belief that men and women should have equal rights and opportunities.” (Watson) By including this, it gives Emma a sense of logos, because she is clearly very informed in the topic of which she is speaking. Thus, her speech is made more credible. As a result, the audience is more likely to support Emma’s stance on feminist movements, because of the ethos and logos she displays right at the beginning
Furthermore, the speaker performs her speech with varying levels of eye contact. As a viewer of this video, one could find her method as a bit distracting, but as a member of the physical audience, this tool would be very effective in drawing me in. By raising her eyebrows when she says “When I was eight, I was confused to being called ‘bossy’ because I wanted to direct the plays we would put on for our parents,” Emma engages her audience by telling of her personal experience. (Watson) She then goes on to consecutively tell varying stories that led her to becoming the feminist she is today, which adds to her already established ethos.
Lastly, Emma finishes her presentation by stating how there is no country in the world that has achieved gender equality. This is a strong rhetorical tool to end her speech with, because it motivates the audience to take an active approach towards feminism. Finding an impactful statement to inspire action in the audience can be tricky, but Emma does it very naturally. She utilizes logos and ethos by letting the audience know how she became the person she is today, and by referencing definitions and factual information. Overall, I found the speech to be effective and precise, because the speaker was able to clearly inform her audience on the topic of feminism and its impact on herself.